US hat brand Goorin Bros has selected Fresh Relevance to help it deliver a more personalised online customer experience.
Established in 1895, Goorin Bros is on a mission to help customers cultivate their own unique style.
The company offers a wide range of fedoras, truckers, apparel and more.
By tailoring its website and email marketing to the individual needs of customers, Goorin Bros aims to increase brand engagement, taking advantage of a rich feature set within the Fresh Relevance platform which including web personalisation, social proof and behavioral targeting.
“We’re delighted to welcome Goorin Bros,” says Mike Austin, CEO and Co-founder of Fresh Relevance whose other clients include Rip Curl, Space NK, Hoseasons and Wowcher.
